They look to identify with various groups of voters and they do it by "passing", stressing an aspect of themselves to connect with their audience. Having a beer at a state fair or bringing your 78-year old mother along to at a retirement community are ways politicians look to pass as one of us. Listen here.
Monday we look at passing with Dr. Marcia Dawkins, a leading scholar in identity and politics. We'll identify the top reasons people in general look to pass and examine in detail which parts of themselves Republican and Democrat candidates are playing up out on the campaign trail in their bid to show they're just like us.
Listen to the full interview here.